:root {
    --paper: #f5f3ee;
    --paper-deep: #ebe7de;
    --surface: #fffdf8;
    --ink: #17201c;
    --muted: #5f6863;
    --line: #cfcac0;
    --blue: #2d4df4;
    --blue-dark: #2038b8;
    --coral: #f25f45;
    --green: #24745a;
    --yellow: #f2c64d;
    --black: #101411;
    --white: #ffffff;
    --font-sans: "DM Sans", "Outfit", Arial, sans-serif;
    --font-display: "Fraunces", Georgia, serif;
    --shadow-sm: 0 8px 20px rgba(23, 32, 28, 0.08);
    --shadow-lg: 0 24px 60px rgba(23, 32, 28, 0.14);
}

* {
    box-sizing: border-box;
    margin: 0;
    padding: 0;
}

html {
    scroll-behavior: smooth;
    scroll-padding-top: 88px;
}

body {
    min-width: 320px;
    overflow-x: hidden;
    background: var(--paper);
    color: var(--ink);
    font-family: var(--font-sans);
    font-size: 17px;
    line-height: 1.65;
}

body::before {
    position: fixed;
    z-index: -1;
    inset: 0;
    background-image:
        linear-gradient(rgba(23, 32, 28, 0.035) 1px, transparent 1px),
        linear-gradient(90deg, rgba(23, 32, 28, 0.035) 1px, transparent 1px);
    background-size: 48px 48px;
    content: "";
    pointer-events: none;
}

img {
    display: block;
    max-width: 100%;
}

a {
    color: inherit;
}

button,
input,
select,
textarea {
    font: inherit;
}

button,
a {
    -webkit-tap-highlight-color: transparent;
}

:focus-visible {
    outline: 3px solid var(--yellow);
    outline-offset: 3px;
}

.skip-link {
    position: fixed;
    z-index: 1000;
    top: 12px;
    left: 12px;
    padding: 10px 14px;
    transform: translateY(-160%);
    background: var(--black);
    color: var(--white);
    text-decoration: none;
}

.skip-link:focus {
    transform: translateY(0);
}

.grid-bg,
.code-rain {
    display: none;
}

.section {
    position: relative;
    width: min(1180px, calc(100% - 48px));
    margin: 0 auto;
    padding: 96px 0;
}

.section-heading {
    max-width: 760px;
    margin: 0 auto 48px;
    text-align: center;
}

.section-heading-left {
    max-width: 760px;
    margin-left: 0;
    text-align: left;
}

.section-heading h2,
.section-title,
.left-title,
.about-text h2,
.contact-intro h2,
.preview-copy h2 {
    margin-bottom: 18px;
    font-family: var(--font-display);
    font-size: 48px;
    font-weight: 700;
    line-height: 1.08;
    letter-spacing: 0;
}

.section-title {
    text-align: center;
}

.left-title {
    text-align: left;
}

.section-heading p:last-child,
.lead-copy,
.about-bio {
    color: var(--muted);
    font-size: 19px;
}

.eyebrow {
    margin-bottom: 14px;
    color: var(--blue-dark);
    font-size: 13px;
    font-weight: 700;
    letter-spacing: 0.12em;
    text-transform: uppercase;
}

.gradient-text,
.accent {
    color: var(--blue);
    -webkit-text-fill-color: currentColor;
}

.btn {
    display: inline-flex;
    min-height: 48px;
    align-items: center;
    justify-content: center;
    padding: 12px 20px;
    border: 2px solid transparent;
    border-radius: 5px;
    font-weight: 700;
    line-height: 1.2;
    text-align: center;
    text-decoration: none;
    transition: transform 180ms ease, background 180ms ease, border-color 180ms ease, box-shadow 180ms ease;
    cursor: pointer;
}

.btn:hover {
    transform: translateY(-2px);
}

.btn-primary {
    border-color: var(--blue);
    background: var(--blue);
    color: var(--white);
    box-shadow: 5px 5px 0 var(--ink);
}

.btn-primary:hover {
    border-color: var(--blue-dark);
    background: var(--blue-dark);
    box-shadow: 3px 3px 0 var(--ink);
}

.btn-secondary,
.btn-outline {
    border-color: var(--ink);
    background: transparent;
    color: var(--ink);
}

.btn-secondary:hover,
.btn-outline:hover {
    background: var(--ink);
    color: var(--white);
}

.btn-light {
    border-color: var(--white);
    background: var(--white);
    color: var(--black);
    box-shadow: 5px 5px 0 var(--coral);
}

.btn-light:hover {
    box-shadow: 3px 3px 0 var(--coral);
}

.btn-cta {
    min-height: 42px;
    padding: 10px 16px;
    background: var(--blue);
    color: var(--white) !important;
}

.btn-block {
    width: 100%;
}

.text-link {
    color: var(--blue-dark);
    font-weight: 700;
    text-decoration-thickness: 2px;
    text-underline-offset: 4px;
}

.text-link:hover {
    color: var(--coral);
}

.section-action {
    margin-top: 34px;
    text-align: center;
}

/* Navigation and brand */
.navbar {
    position: sticky;
    z-index: 100;
    top: 0;
    display: flex;
    min-height: 78px;
    align-items: center;
    justify-content: space-between;
    padding: 12px max(24px, calc((100vw - 1180px) / 2));
    border-bottom: 1px solid rgba(23, 32, 28, 0.16);
    background: rgba(245, 243, 238, 0.94);
    backdrop-filter: blur(14px);
}

.nav-brand {
    display: inline-flex;
    align-items: center;
    gap: 12px;
    text-decoration: none;
}

.brand-mark {
    position: relative;
    display: grid;
    width: 44px;
    height: 44px;
    flex: 0 0 44px;
    place-items: center;
    border: 2px solid var(--ink);
    border-radius: 5px;
    background: var(--yellow);
    box-shadow: 4px 4px 0 var(--coral);
    color: var(--ink);
    font-family: var(--font-display);
    font-size: 25px;
    font-weight: 700;
    line-height: 1;
}

.brand-mark::after {
    position: absolute;
    z-index: -1;
    width: 100%;
    height: 100%;
    transform: translate(7px, -7px);
    border: 2px solid var(--blue);
    border-radius: 5px;
    content: "";
}

.brand-wordmark {
    display: flex;
    flex-direction: column;
    color: var(--ink);
    font-size: 12px;
    font-weight: 600;
    line-height: 1.05;
    text-transform: uppercase;
}

.brand-wordmark strong {
    color: var(--blue);
    font-family: var(--font-display);
    font-size: 22px;
    line-height: 1;
    text-transform: none;
}

.nav-logo-spot,
.nav-brand .logo {
    display: none;
}

.nav-links {
    display: flex;
    align-items: center;
    gap: 28px;
    list-style: none;
}

.nav-links a:not(.btn) {
    color: var(--ink);
    font-size: 15px;
    font-weight: 700;
    text-decoration: none;
}

.nav-links a:not(.btn):hover,
.nav-links a.active {
    color: var(--blue);
}

.nav-toggle {
    display: none;
    width: 44px;
    height: 44px;
    align-items: center;
    justify-content: center;
    flex-direction: column;
    gap: 5px;
    border: 1px solid var(--ink);
    border-radius: 4px;
    background: transparent;
    cursor: pointer;
}

.mobile-nav-cta,
.mobile-quick-start {
    display: none;
}

.nav-toggle span {
    width: 20px;
    height: 2px;
    background: var(--ink);
    transition: transform 180ms ease, opacity 180ms ease;
}

.nav-toggle.open span:nth-child(1) {
    transform: translateY(7px) rotate(45deg);
}

.nav-toggle.open span:nth-child(2) {
    opacity: 0;
}

.nav-toggle.open span:nth-child(3) {
    transform: translateY(-7px) rotate(-45deg);
}

/* Homepage hero */
.effect-hero {
    display: grid;
    width: min(1300px, calc(100% - 48px));
    min-height: 620px;
    align-items: center;
    margin: 0 auto;
    padding: 68px 0 44px;
    grid-template-columns: 0.92fr 1.08fr;
    gap: 60px;
}

.effect-hero-copy {
    max-width: 620px;
}

.effect-hero h1 {
    margin-bottom: 24px;
    font-family: var(--font-display);
    font-size: 66px;
    font-weight: 700;
    line-height: 0.98;
    letter-spacing: 0;
}

.effect-hero h1 span {
    display: block;
    margin-bottom: 10px;
    color: var(--blue);
}

.hero-subtitle {
    max-width: 650px;
    color: var(--muted);
    font-size: 20px;
}

.hero-subtitle-tight {
    max-width: 780px;
}

.hero-buttons {
    display: flex;
    flex-wrap: wrap;
    gap: 14px;
    margin-top: 30px;
}

.hero-trust-line {
    display: flex;
    flex-wrap: wrap;
    gap: 10px 20px;
    margin-top: 32px;
    color: var(--muted);
    font-size: 14px;
    font-weight: 600;
}

.hero-trust-line span {
    position: relative;
    padding-left: 16px;
}

.hero-trust-line span::before {
    position: absolute;
    top: 0.55em;
    left: 0;
    width: 7px;
    height: 7px;
    border-radius: 50%;
    background: var(--green);
    content: "";
}

.hero-showcase {
    position: relative;
    padding: 20px 0 54px;
}

.browser-frame {
    overflow: hidden;
    border: 2px solid var(--ink);
    border-radius: 7px;
    background: var(--surface);
    box-shadow: 12px 12px 0 var(--blue), var(--shadow-lg);
}

.browser-bar {
    display: flex;
    height: 42px;
    align-items: center;
    gap: 7px;
    padding: 0 14px;
    border-bottom: 1px solid var(--line);
    background: var(--surface);
}

.browser-bar > span {
    width: 9px;
    height: 9px;
    border: 1px solid var(--ink);
    border-radius: 50%;
}

.browser-bar > span:nth-child(1) {
    background: var(--coral);
}

.browser-bar > span:nth-child(2) {
    background: var(--yellow);
}

.browser-bar > span:nth-child(3) {
    background: #67c587;
}

.browser-bar div {
    min-width: 0;
    margin-left: 10px;
    overflow: hidden;
    color: var(--muted);
    font-size: 12px;
    text-overflow: ellipsis;
    white-space: nowrap;
}

.browser-frame img {
    display: block;
    width: 100%;
    height: auto;
    aspect-ratio: 16 / 10;
    object-fit: cover;
    object-position: top;
}

.showcase-caption {
    position: absolute;
    right: -18px;
    bottom: 4px;
    display: flex;
    min-width: 245px;
    flex-direction: column;
    padding: 18px 22px;
    border: 2px solid var(--ink);
    border-radius: 5px;
    background: var(--yellow);
    box-shadow: 6px 6px 0 var(--coral);
    font-size: 14px;
    line-height: 1.1;
}

.showcase-caption strong {
    margin-top: 4px;
    font-family: var(--font-display);
    font-size: 25px;
}

.offer-strip {
    display: grid;
    width: min(1180px, calc(100% - 48px));
    margin: 0 auto;
    border: 2px solid var(--ink);
    border-radius: 6px;
    background: var(--surface);
    box-shadow: 8px 8px 0 var(--ink);
    grid-template-columns: repeat(4, 1fr);
}

.offer-strip div {
    display: flex;
    min-height: 100px;
    justify-content: center;
    flex-direction: column;
    padding: 20px 26px;
    border-right: 1px solid var(--line);
}

.offer-strip div:last-child {
    border-right: 0;
}

.offer-strip strong {
    color: var(--blue);
    font-family: var(--font-display);
    font-size: 26px;
    line-height: 1.1;
}

.offer-strip span {
    margin-top: 4px;
    color: var(--muted);
    font-size: 14px;
}

/* Focused mobile homepage onboarding */
.mobile-quick-start {
    scroll-margin-top: 84px;
}

.mobile-quick-intro h2 {
    margin-bottom: 14px;
    font-family: var(--font-display);
    font-size: 36px;
    line-height: 1.08;
}

.mobile-quick-intro > p:last-child {
    color: var(--muted);
}

.mobile-process {
    display: grid;
    gap: 0;
    margin: 28px 0;
    list-style: none;
}

.mobile-process li {
    display: grid;
    min-height: 58px;
    align-items: center;
    padding: 10px 0;
    border-bottom: 1px solid var(--line);
    grid-template-columns: 40px 1fr;
    gap: 10px;
}

.mobile-process li:first-child {
    border-top: 1px solid var(--line);
}

.mobile-process span {
    display: inline-flex;
    width: 30px;
    height: 30px;
    align-items: center;
    justify-content: center;
    border-radius: 50%;
    background: var(--blue);
    color: var(--white);
    font-size: 14px;
    font-weight: 700;
}

.mobile-included {
    display: grid;
    gap: 8px;
    margin-bottom: 24px;
    padding: 20px;
    border-left: 5px solid var(--blue);
    background: var(--paper-deep);
}

.mobile-included strong {
    margin-bottom: 4px;
    font-family: var(--font-display);
    font-size: 20px;
    line-height: 1.2;
}

.mobile-included span {
    position: relative;
    padding-left: 18px;
    color: var(--muted);
    font-size: 14px;
}

.mobile-included span::before {
    position: absolute;
    top: 0.65em;
    left: 0;
    width: 7px;
    height: 7px;
    border-radius: 50%;
    background: var(--green);
    content: "";
}

.mobile-form-note,
.mobile-direct-contact {
    color: var(--muted);
    font-size: 13px;
    line-height: 1.45;
}

.mobile-direct-contact {
    margin-top: 20px;
    text-align: center;
}

.mobile-direct-contact a {
    color: var(--blue-dark);
    font-weight: 700;
}

/* Website Effect research */
.effect-definition {
    padding-top: 120px;
}

.effect-stat-grid,
.stat-grid {
    display: grid;
    grid-template-columns: repeat(4, minmax(0, 1fr));
    gap: 16px;
}

.effect-stat,
.stat-card {
    display: flex;
    min-height: 340px;
    flex-direction: column;
    padding: 28px;
    border: 1px solid var(--line);
    border-radius: 6px;
    background: var(--surface);
}

.effect-stat:nth-child(2) {
    background: #e7ecff;
}

.effect-stat:nth-child(3) {
    background: #e2f1e9;
}

.effect-stat:nth-child(4) {
    background: #fff0e9;
}

.stat-number {
    margin-bottom: 28px;
    color: var(--blue);
    font-family: var(--font-display);
    font-size: 54px;
    font-weight: 700;
    line-height: 1;
}

.effect-stat h3,
.stat-card h3 {
    margin-bottom: 12px;
    font-family: var(--font-display);
    font-size: 24px;
    line-height: 1.1;
}

.effect-stat p:not(.stat-number),
.stat-card p:not(.stat-number) {
    color: var(--muted);
    font-size: 15px;
}

.effect-stat a {
    margin-top: auto;
    padding-top: 24px;
    color: var(--blue-dark);
    font-size: 13px;
    font-weight: 700;
    text-decoration-thickness: 2px;
    text-underline-offset: 3px;
}

.research-note {
    max-width: 820px;
    margin: 26px auto 0;
    color: var(--muted);
    font-size: 13px;
    text-align: center;
}

/* Work comparison */
.work-section {
    width: min(1300px, calc(100% - 48px));
}

.work-context {
    max-width: 760px;
    margin: -26px auto 44px;
    color: var(--muted);
    text-align: center;
}

.work-comparison {
    display: grid;
    grid-template-columns: repeat(2, minmax(0, 1fr));
    gap: 24px;
}

.comparison-block {
    overflow: hidden;
    border: 1px solid var(--line);
    border-radius: 6px;
    background: var(--surface);
}

.comparison-block-after {
    border: 2px solid var(--blue);
    box-shadow: 8px 8px 0 var(--blue);
}

.comparison-header {
    padding: 22px 24px 18px;
}

.comparison-header span {
    color: var(--coral);
    font-size: 12px;
    font-weight: 700;
    letter-spacing: 0.1em;
    text-transform: uppercase;
}

.comparison-header h3,
.comparison-label {
    margin-top: 4px;
    font-family: var(--font-display);
    font-size: 27px;
    line-height: 1.1;
}

.comparison-label {
    padding: 22px 24px 16px;
}

.comparison-preview-link {
    position: relative;
    display: block;
    overflow: hidden;
    border-top: 1px solid var(--line);
    border-bottom: 1px solid var(--line);
    background: var(--paper-deep);
}

.comparison-screenshot,
.comparison-preview-card img {
    width: 100%;
    aspect-ratio: 16 / 10;
    object-fit: cover;
    object-position: top;
    transition: transform 250ms ease;
}

.comparison-preview-link:hover .comparison-screenshot {
    transform: scale(1.02);
}

.comparison-bullets {
    display: grid;
    gap: 10px;
    padding: 24px;
    list-style: none;
}

.comparison-bullets li {
    position: relative;
    padding-left: 24px;
    color: var(--muted);
    font-size: 15px;
}

.comparison-bullets li::before {
    position: absolute;
    left: 0;
    color: var(--coral);
    font-weight: 700;
    content: "-";
}

.comparison-bullets-have li::before {
    color: var(--green);
    content: "+";
}

.comparison-placeholder,
.comparison-preview-card {
    position: relative;
}

.click-to-visit-badge {
    position: absolute;
    right: 12px;
    bottom: 12px;
    padding: 6px 10px;
    border-radius: 4px;
    background: var(--ink);
    color: var(--white);
    font-size: 12px;
    font-weight: 700;
}

.comparison-preview-fallback {
    display: none;
    min-height: 260px;
    align-items: center;
    justify-content: center;
    flex-direction: column;
    text-align: center;
}

.comparison-site-name {
    font-family: var(--font-display);
    font-size: 25px;
}

.comparison-site-desc {
    color: var(--muted);
}

/* Services */
.services-grid {
    display: grid;
    grid-template-columns: repeat(4, minmax(0, 1fr));
    gap: 16px;
}

.service-card,
.why-custom-item {
    position: relative;
    min-height: 310px;
    padding: 28px;
    border: 1px solid var(--line);
    border-radius: 6px;
    background: var(--surface);
    transition: transform 180ms ease, border-color 180ms ease, box-shadow 180ms ease;
}

.service-card:hover,
.why-custom-item:hover {
    transform: translateY(-5px);
    border-color: var(--blue);
    box-shadow: var(--shadow-sm);
}

.service-number,
.service-icon,
.why-custom-icon {
    display: inline-flex;
    min-width: 42px;
    height: 42px;
    align-items: center;
    justify-content: center;
    margin-bottom: 42px;
    border: 1px solid var(--ink);
    border-radius: 4px;
    background: var(--yellow);
    color: var(--ink);
    font-size: 13px;
    font-weight: 700;
}

.service-card h3,
.why-custom-item h3 {
    margin-bottom: 12px;
    font-family: var(--font-display);
    font-size: 27px;
    line-height: 1.1;
}

.service-card p,
.why-custom-item p {
    color: var(--muted);
    font-size: 15px;
}

.service-card a {
    display: inline-block;
    margin-top: 20px;
    color: var(--blue-dark);
    font-size: 14px;
    font-weight: 700;
    text-underline-offset: 3px;
}

.why-custom-grid {
    display: grid;
    grid-template-columns: repeat(3, minmax(0, 1fr));
    gap: 18px;
}

/* Preview process */
.preview-band {
    display: grid;
    width: 100%;
    padding: 90px max(24px, calc((100vw - 1180px) / 2));
    background: var(--black);
    color: var(--white);
    grid-template-columns: 0.9fr 1.1fr;
    gap: 80px;
}

.preview-copy {
    max-width: 520px;
}

.preview-copy .eyebrow {
    color: var(--yellow);
}

.preview-copy p:not(.eyebrow) {
    color: #c8cec9;
    font-size: 18px;
}

.preview-copy .preview-terms {
    margin: 22px 0 28px;
    padding-left: 16px;
    border-left: 3px solid var(--coral);
    font-size: 14px;
}

.process-list {
    display: grid;
    list-style: none;
}

.process-list li,
.process-step {
    display: grid;
    padding: 24px 0;
    border-bottom: 1px solid rgba(255, 255, 255, 0.22);
    grid-template-columns: 64px 1fr;
    gap: 18px;
}

.process-list li:first-child {
    border-top: 1px solid rgba(255, 255, 255, 0.22);
}

.process-list li > span,
.process-step > span {
    color: var(--yellow);
    font-family: var(--font-display);
    font-size: 22px;
}

.process-list strong {
    font-family: var(--font-display);
    font-size: 22px;
}

.process-list p,
.process-step p {
    margin-top: 4px;
    color: #adb5af;
    font-size: 15px;
}

.preview-section .split-section {
    padding: 40px;
    border-radius: 6px;
    background: var(--black);
    color: var(--white);
}

.preview-section .lead-copy {
    color: #c8cec9;
}

/* Pricing */
.pricing-section {
    width: min(1300px, calc(100% - 48px));
}

.pricing-grid {
    display: grid;
    grid-template-columns: repeat(3, minmax(0, 1fr));
    gap: 18px;
}

.pricing-card {
    position: relative;
    display: flex;
    min-height: 580px;
    flex-direction: column;
    padding: 34px;
    border: 1px solid var(--line);
    border-radius: 6px;
    background: var(--surface);
}

.pricing-card.featured {
    border: 2px solid var(--blue);
    box-shadow: 8px 8px 0 var(--blue);
}

.popular {
    align-self: flex-start;
    margin-bottom: 18px;
    padding: 5px 9px;
    border-radius: 3px;
    background: var(--yellow);
    color: var(--ink);
    font-size: 11px;
    font-weight: 700;
    letter-spacing: 0.08em;
    text-transform: uppercase;
}

.pricing-card h3 {
    font-family: var(--font-display);
    font-size: 28px;
    line-height: 1.1;
}

.price {
    margin: 24px 0 4px;
    color: var(--blue);
    font-family: var(--font-display);
    font-size: 38px;
    font-weight: 700;
    line-height: 1;
}

.price-desc {
    min-height: 80px;
    color: var(--muted);
    font-size: 15px;
}

.pricing-card ul {
    display: grid;
    gap: 12px;
    margin: 26px 0 30px;
    list-style: none;
}

.pricing-card li {
    position: relative;
    padding-left: 24px;
    color: var(--muted);
    font-size: 15px;
}

.pricing-card li::before {
    position: absolute;
    left: 0;
    color: var(--green);
    font-weight: 700;
    content: "+";
}

.pricing-card .btn {
    margin-top: auto;
}

.rush-note,
.pricing-info-block {
    display: grid;
    margin-top: 34px;
    padding: 24px 28px;
    border: 1px solid var(--line);
    border-radius: 5px;
    background: var(--paper-deep);
    grid-template-columns: 180px 1fr;
    gap: 24px;
}

.rush-note strong,
.pricing-info-block strong {
    font-family: var(--font-display);
    font-size: 21px;
}

.rush-note p,
.pricing-info-block p {
    color: var(--muted);
    font-size: 15px;
}

.pricing-info-grid {
    display: grid;
    gap: 16px;
}

.pricing-note {
    margin-top: 24px;
    color: var(--muted);
    text-align: center;
}

.pricing-note a {
    color: var(--blue-dark);
}

/* About */
.about-content {
    display: grid;
    align-items: center;
    grid-template-columns: 0.75fr 1.25fr;
    gap: 72px;
}

.about-image {
    position: relative;
}

.about-image::before {
    position: absolute;
    z-index: -1;
    inset: 18px -18px -18px 18px;
    border: 2px solid var(--ink);
    border-radius: 6px;
    background: var(--yellow);
    content: "";
}

.avatar {
    width: 100%;
    max-width: 420px;
    aspect-ratio: 4 / 5;
    border: 2px solid var(--ink);
    border-radius: 6px;
    object-fit: cover;
}

.about-text h2 {
    max-width: 700px;
}

.about-reasons,
.content-checklist {
    display: grid;
    gap: 14px;
    margin: 28px 0;
    list-style: none;
}

.about-reasons li,
.content-checklist li {
    position: relative;
    padding-left: 28px;
    color: var(--muted);
}

.about-reasons li::before,
.content-checklist li::before {
    position: absolute;
    left: 0;
    color: var(--coral);
    font-weight: 700;
    content: "+";
}

.about-reasons strong,
.content-checklist strong {
    color: var(--ink);
}

/* Guides and cards */
.resource-grid,
.case-study-grid {
    display: grid;
    grid-template-columns: repeat(3, minmax(0, 1fr));
    gap: 18px;
}

.resource-card,
.case-study-card,
.project-card {
    display: flex;
    min-height: 245px;
    flex-direction: column;
    padding: 28px;
    border: 1px solid var(--line);
    border-radius: 6px;
    background: var(--surface);
    color: var(--ink);
    text-decoration: none;
    transition: transform 180ms ease, border-color 180ms ease, box-shadow 180ms ease;
}

.resource-card:hover,
.case-study-card:hover,
.project-card:hover {
    transform: translateY(-5px);
    border-color: var(--blue);
    box-shadow: var(--shadow-sm);
}

.resource-card > span,
.mini-meta {
    margin-bottom: 26px;
    color: var(--coral);
    font-size: 11px;
    font-weight: 700;
    letter-spacing: 0.1em;
    text-transform: uppercase;
}

.mini-meta {
    display: flex;
    flex-wrap: wrap;
    gap: 6px 12px;
}

.resource-card h3,
.case-study-card h3,
.project-card h3 {
    margin-bottom: 12px;
    font-family: var(--font-display);
    font-size: 24px;
    line-height: 1.15;
}

.resource-card p,
.case-study-card p,
.project-card p {
    color: var(--muted);
    font-size: 15px;
}

.case-study-body {
    padding: 22px;
}

.case-study-card > img {
    width: 100%;
    aspect-ratio: 16 / 10;
    object-fit: cover;
    object-position: top;
}

.project-link {
    display: inline-block;
    margin-top: 16px;
    color: var(--blue-dark);
    font-weight: 700;
}

.project-preview-placeholder {
    overflow: hidden;
    border-radius: 4px;
    background: var(--paper-deep);
}

.project-preview-placeholder img {
    width: 100%;
    aspect-ratio: 16 / 10;
    object-fit: cover;
}

.before-after-images {
    display: grid;
    grid-template-columns: repeat(2, minmax(0, 1fr));
    gap: 14px;
}

.before-after-shot {
    overflow: hidden;
    border: 1px solid var(--line);
    border-radius: 4px;
}

.before-after-label {
    padding: 8px 12px;
    background: var(--ink);
    color: var(--white);
    font-size: 12px;
    font-weight: 700;
}

/* FAQ */
.faq-list {
    display: grid;
    max-width: 880px;
    margin: 0 auto;
    border-top: 1px solid var(--line);
}

.faq-item {
    border-bottom: 1px solid var(--line);
}

.faq-item summary {
    position: relative;
    padding: 24px 48px 24px 0;
    font-family: var(--font-display);
    font-size: 21px;
    font-weight: 700;
    list-style: none;
    cursor: pointer;
}

.faq-item summary::-webkit-details-marker {
    display: none;
}

.faq-item summary::after {
    position: absolute;
    top: 22px;
    right: 4px;
    color: var(--blue);
    font-family: var(--font-sans);
    font-size: 24px;
    content: "+";
}

.faq-item[open] summary::after {
    content: "-";
}

.faq-item p {
    max-width: 760px;
    padding: 0 48px 24px 0;
    color: var(--muted);
}

.faq-item > h3 {
    padding: 24px 48px 8px 0;
    font-family: var(--font-display);
    font-size: 21px;
    line-height: 1.2;
}

/* Contact and forms */
.contact-section {
    display: grid;
    width: min(1300px, calc(100% - 48px));
    margin: 30px auto 96px;
    padding: 70px;
    border-radius: 6px;
    background: var(--yellow);
    grid-template-columns: 0.78fr 1.22fr;
    gap: 70px;
}

.contact-intro {
    align-self: start;
    position: sticky;
    top: 110px;
}

.contact-intro p:not(.eyebrow) {
    color: #4f554f;
    font-size: 18px;
}

.contact-direct {
    display: grid;
    gap: 8px;
    margin-top: 30px;
}

.contact-direct a,
.contact-phone-display {
    color: var(--ink);
    font-size: 18px;
    font-weight: 700;
    text-underline-offset: 4px;
}

.quote-form,
.appointment-form {
    display: grid;
    gap: 18px;
    padding: 34px;
    border: 2px solid var(--ink);
    border-radius: 6px;
    background: var(--surface);
    box-shadow: 8px 8px 0 var(--ink);
}

.quote-form-title,
.appointment-modal-title {
    font-family: var(--font-display);
    font-size: 28px;
}

.quote-form-row {
    display: grid;
    grid-template-columns: repeat(2, minmax(0, 1fr));
    gap: 16px;
}

.quote-form-field {
    display: grid;
    gap: 7px;
}

.quote-form label,
.appointment-form label {
    color: var(--ink);
    font-size: 13px;
    font-weight: 700;
}

.quote-form input,
.quote-form select,
.quote-form textarea,
.appointment-form input,
.appointment-form select {
    width: 100%;
    min-height: 48px;
    padding: 11px 12px;
    border: 1px solid #969a96;
    border-radius: 3px;
    background: var(--white);
    color: var(--ink);
}

.quote-form textarea {
    min-height: 130px;
    resize: vertical;
}

.quote-form input:focus,
.quote-form select:focus,
.quote-form textarea:focus,
.appointment-form input:focus,
.appointment-form select:focus {
    border-color: var(--blue);
    outline: 2px solid rgba(45, 77, 244, 0.2);
}

.form-status {
    min-height: 24px;
    color: var(--green);
    font-size: 14px;
    font-weight: 700;
}

.form-status a {
    color: var(--blue-dark);
}

.contact-choice-grid {
    display: grid;
    grid-template-columns: repeat(2, minmax(0, 1fr));
    gap: 18px;
}

.contact-choice-card {
    padding: 28px;
    border: 1px solid var(--line);
    border-radius: 6px;
    background: var(--surface);
}

.contact-choice-icon {
    margin-bottom: 18px;
    color: var(--blue);
    font-size: 28px;
}

.contact-email-note {
    margin-top: 20px;
    color: var(--muted);
    text-align: center;
}

.contact-email-note a {
    color: var(--blue-dark);
}

.appointment-modal,
.reserved-popup {
    position: fixed;
    z-index: 500;
    inset: 0;
    display: none;
    align-items: center;
    justify-content: center;
}

.appointment-modal.active,
.reserved-popup.show {
    display: flex;
}

.appointment-modal-backdrop {
    position: absolute;
    inset: 0;
    background: rgba(16, 20, 17, 0.75);
}

.appointment-modal-content,
.reserved-popup-content {
    position: relative;
    z-index: 1;
    width: min(520px, calc(100% - 32px));
    padding: 30px;
    border-radius: 6px;
    background: var(--surface);
}

.appointment-modal-close {
    position: absolute;
    top: 12px;
    right: 14px;
    border: 0;
    background: transparent;
    font-size: 28px;
    cursor: pointer;
}

/* Inner-page hero and content */
.hero,
.landing-hero {
    position: relative;
    width: min(1180px, calc(100% - 48px));
    min-height: 430px;
    margin: 0 auto;
    padding: 86px 0 70px;
}

.hero-content {
    max-width: 820px;
}

.hero-title {
    margin-bottom: 22px;
    font-family: var(--font-display);
    font-size: 58px;
    font-weight: 700;
    line-height: 1.02;
    letter-spacing: 0;
    font-variant-ligatures: none;
}

.hero-lead {
    display: grid;
    align-items: center;
    grid-template-columns: 1fr 0.9fr;
    gap: 50px;
}

.hero-frustration-visual {
    overflow: hidden;
    border: 2px solid var(--ink);
    border-radius: 6px;
    background: var(--surface);
    box-shadow: 8px 8px 0 var(--blue);
}

.hero-frustration-visual img {
    width: 100%;
    aspect-ratio: 4 / 3;
    object-fit: cover;
}

.hero-frustration-visual figcaption {
    display: grid;
    gap: 4px;
    padding: 18px;
}

.hero-proof-grid {
    display: grid;
    margin-top: 44px;
    grid-template-columns: repeat(4, minmax(0, 1fr));
    gap: 12px;
}

.proof-tile {
    min-height: 120px;
    padding: 22px;
    border: 1px solid var(--line);
    border-radius: 5px;
    background: var(--surface);
}

.proof-tile strong {
    display: block;
    color: var(--blue);
    font-family: var(--font-display);
    font-size: 20px;
}

.proof-tile span {
    color: var(--muted);
    font-size: 14px;
}

.landing-content {
    width: min(920px, calc(100% - 48px));
    margin: 0 auto;
    padding: 20px 0 96px;
}

.landing-content h2,
.landing-content h3 {
    margin: 42px 0 14px;
    font-family: var(--font-display);
    line-height: 1.15;
}

.landing-content h2 {
    font-size: 38px;
}

.landing-content h3 {
    font-size: 27px;
}

.landing-content p {
    margin-bottom: 18px;
    color: var(--muted);
}

.landing-content a {
    color: var(--blue-dark);
}

.quick-answer {
    margin-bottom: 34px;
    padding: 24px 28px;
    border-left: 6px solid var(--blue);
    border-radius: 0 5px 5px 0;
    background: #e7ecff;
}

.quick-answer strong {
    display: block;
    margin-bottom: 8px;
    color: var(--blue-dark);
    font-size: 13px;
    letter-spacing: 0.08em;
    text-transform: uppercase;
}

.quick-answer p {
    margin: 0;
    color: var(--ink);
}

.split-section {
    display: grid;
    align-items: start;
    grid-template-columns: repeat(2, minmax(0, 1fr));
    gap: 60px;
}

.split-buttons {
    margin-top: 24px;
}

.service-area-links {
    display: flex;
    flex-wrap: wrap;
    gap: 10px;
    margin-top: 20px;
}

.service-area-links a {
    padding: 7px 11px;
    border: 1px solid var(--line);
    border-radius: 3px;
    background: var(--surface);
    color: var(--blue-dark);
    font-size: 13px;
    font-weight: 700;
    text-decoration: none;
}

/* Footer */
.footer {
    display: grid;
    padding: 56px max(24px, calc((100vw - 1180px) / 2)) 28px;
    border-top: 1px solid var(--line);
    background: var(--surface);
    grid-template-columns: 0.8fr 1.2fr;
    gap: 50px;
}

.footer-brand > p {
    max-width: 320px;
    margin-top: 18px;
    color: var(--muted);
}

.footer-nav {
    display: grid;
    grid-template-columns: repeat(2, minmax(0, 1fr));
    gap: 10px 24px;
    align-content: start;
}

.footer-nav a {
    color: var(--muted);
    font-size: 14px;
    font-weight: 600;
    text-decoration: none;
}

.footer-nav a:hover {
    color: var(--blue);
}

.footer-meta,
.footer-content {
    display: flex;
    align-items: center;
    justify-content: space-between;
    grid-column: 1 / -1;
    gap: 20px;
    padding-top: 28px;
    border-top: 1px solid var(--line);
    color: var(--muted);
    font-size: 13px;
}

.footer-content {
    display: grid;
    grid-template-columns: 1fr 2fr auto;
}

.footer-social a,
.footer-meta a {
    color: var(--blue-dark);
    font-weight: 700;
}

/* Motion */
.animate-in {
    transform: translateY(18px);
    opacity: 0;
    transition: transform 600ms ease, opacity 600ms ease;
}

.animate-in.visible {
    transform: translateY(0);
    opacity: 1;
}

@media (max-width: 1100px) {
    .nav-links {
        gap: 18px;
    }

    .effect-hero {
        grid-template-columns: 1fr 1fr;
        gap: 34px;
    }

    .effect-hero h1 {
        font-size: 52px;
    }

    .effect-stat-grid,
    .services-grid,
    .stat-grid {
        grid-template-columns: repeat(2, minmax(0, 1fr));
    }

    .effect-stat,
    .stat-card {
        min-height: 300px;
    }

    .contact-section {
        padding: 50px;
        gap: 44px;
    }
}

@media (max-width: 900px) {
    .navbar {
        min-height: 70px;
        padding: 11px 22px;
    }

    .nav-toggle {
        display: flex;
    }

    .nav-links {
        position: absolute;
        top: 69px;
        right: 0;
        left: 0;
        display: none;
        align-items: stretch;
        flex-direction: column;
        gap: 0;
        padding: 18px 22px 24px;
        border-bottom: 1px solid var(--line);
        background: var(--paper);
        box-shadow: var(--shadow-sm);
    }

    .nav-links.open {
        display: flex;
    }

    .nav-links li,
    .nav-links a {
        width: 100%;
    }

    .nav-links a:not(.btn) {
        display: block;
        padding: 12px 0;
    }

    .effect-hero,
    .hero-lead {
        grid-template-columns: 1fr;
    }

    .effect-hero {
        padding-top: 54px;
    }

    .effect-hero-copy {
        max-width: 760px;
    }

    .hero-showcase {
        width: min(740px, 100%);
    }

    .showcase-caption {
        right: 8px;
    }

    .offer-strip {
        grid-template-columns: repeat(2, 1fr);
    }

    .offer-strip div:nth-child(2) {
        border-right: 0;
    }

    .offer-strip div:nth-child(-n + 2) {
        border-bottom: 1px solid var(--line);
    }

    .preview-band,
    .contact-section,
    .about-content,
    .split-section {
        grid-template-columns: 1fr;
    }

    .preview-band {
        gap: 46px;
    }

    .pricing-grid,
    .resource-grid,
    .case-study-grid {
        grid-template-columns: 1fr;
    }

    .pricing-card {
        min-height: 0;
    }

    .price-desc {
        min-height: 0;
    }

    .about-content {
        gap: 48px;
    }

    .about-image {
        width: min(400px, calc(100% - 18px));
    }

    .contact-intro {
        position: static;
    }

    .footer {
        grid-template-columns: 1fr;
    }

    .footer-meta,
    .footer-content {
        grid-column: auto;
    }

    .footer-content {
        grid-template-columns: 1fr;
    }

    .hero-proof-grid {
        grid-template-columns: repeat(2, minmax(0, 1fr));
    }
}

@media (max-width: 680px) {
    body {
        font-size: 16px;
    }

    .section,
    .effect-hero,
    .offer-strip,
    .work-section,
    .pricing-section,
    .contact-section,
    .hero,
    .landing-hero,
    .landing-content {
        width: min(100% - 32px, 1180px);
    }

    .section {
        padding: 72px 0;
    }

    .section-heading h2,
    .section-title,
    .left-title,
    .about-text h2,
    .contact-intro h2,
    .preview-copy h2 {
        font-size: 36px;
    }

    .brand-mark {
        width: 40px;
        height: 40px;
        flex-basis: 40px;
        font-size: 23px;
    }

    .brand-wordmark strong {
        font-size: 19px;
    }

    .home-page .navbar {
        gap: 12px;
    }

    .home-page .mobile-nav-cta {
        display: inline-flex;
        min-height: 42px;
        margin-left: auto;
        padding: 8px 16px;
    }

    .home-page .nav-toggle,
    .home-page .nav-links {
        display: none;
    }

    .effect-hero h1 {
        font-size: 42px;
    }

    .home-page .effect-hero {
        min-height: 0;
        padding: 36px 0 24px;
        gap: 24px;
    }

    .hero-subtitle {
        font-size: 18px;
    }

    .hero-buttons {
        align-items: stretch;
        flex-direction: column;
    }

    .hero-buttons .btn {
        width: 100%;
    }

    .home-page .hero-buttons .btn-secondary,
    .home-page .hero-trust-line {
        display: none;
    }

    .home-page .hero-buttons {
        margin-top: 24px;
    }

    .home-page .browser-frame {
        box-shadow: 6px 6px 0 var(--blue);
    }

    .home-page .browser-bar {
        height: 34px;
    }

    .home-page .showcase-caption {
        display: none;
    }

    .showcase-caption {
        position: relative;
        right: auto;
        bottom: auto;
        width: calc(100% - 16px);
        margin: -10px 0 0 8px;
    }

    .hero-showcase {
        padding-bottom: 10px;
    }

    .home-page .offer-strip {
        grid-template-columns: repeat(2, minmax(0, 1fr));
        box-shadow: 5px 5px 0 var(--ink);
    }

    .home-page .offer-strip div {
        min-height: 76px;
        padding: 12px 14px;
    }

    .home-page .offer-strip strong {
        font-size: 20px;
    }

    .home-page .offer-strip span {
        font-size: 12px;
        line-height: 1.35;
    }

    .home-page .mobile-quick-start {
        display: block;
        width: min(100% - 32px, 540px);
        margin: 64px auto 70px;
    }

    .home-page .mobile-quote-form {
        gap: 15px;
        margin-top: 24px;
        padding: 22px 18px;
    }

    .home-page .mobile-quote-form textarea {
        min-height: 108px;
    }

    .home-page #effect,
    .home-page #work,
    .home-page #services,
    .home-page #preview,
    .home-page #pricing,
    .home-page #about,
    .home-page #guides,
    .home-page #faq,
    .home-page #contact {
        display: none;
    }

    .home-page .footer {
        padding-top: 38px;
    }

    .home-page .footer-nav {
        display: none;
    }

    .effect-definition {
        padding-top: 90px;
    }

    .effect-stat-grid,
    .services-grid,
    .stat-grid,
    .why-custom-grid,
    .work-comparison,
    .before-after-images,
    .contact-choice-grid {
        grid-template-columns: 1fr;
    }

    .effect-stat,
    .stat-card,
    .service-card,
    .why-custom-item {
        min-height: 0;
    }

    .service-number,
    .service-icon,
    .why-custom-icon {
        margin-bottom: 26px;
    }

    .preview-band {
        padding: 72px 20px;
    }

    .process-list li,
    .process-step {
        grid-template-columns: 48px 1fr;
        gap: 10px;
    }

    .pricing-card {
        padding: 28px;
    }

    .rush-note,
    .pricing-info-block {
        grid-template-columns: 1fr;
        gap: 6px;
    }

    .contact-section {
        margin-bottom: 70px;
        padding: 34px 20px;
    }

    .quote-form,
    .appointment-form {
        padding: 22px;
        box-shadow: 5px 5px 0 var(--ink);
    }

    .quote-form-row {
        grid-template-columns: 1fr;
    }

    .footer {
        padding: 46px 20px 26px;
    }

    .footer-nav {
        grid-template-columns: 1fr;
    }

    .footer-meta {
        align-items: flex-start;
        flex-direction: column;
    }

    .hero-title {
        font-size: 42px;
    }

    .hero-proof-grid {
        grid-template-columns: 1fr;
    }
}

@media (max-width: 420px) {
    .brand-wordmark span {
        display: none;
    }

    .brand-wordmark strong {
        font-size: 18px;
    }

    .effect-hero h1,
    .hero-title {
        font-size: 36px;
    }

    .offer-strip {
        grid-template-columns: 1fr;
    }

    .offer-strip div {
        border-right: 0;
        border-bottom: 1px solid var(--line);
    }

    .offer-strip div:last-child {
        border-bottom: 0;
    }

    .home-page .offer-strip {
        grid-template-columns: repeat(2, minmax(0, 1fr));
    }

    .home-page .offer-strip div {
        border-right: 1px solid var(--line);
        border-bottom: 0;
    }

    .home-page .offer-strip div:nth-child(2n) {
        border-right: 0;
    }

    .home-page .offer-strip div:nth-child(-n + 2) {
        border-bottom: 1px solid var(--line);
    }

    .home-page .effect-hero h1 {
        font-size: 35px;
    }

    .home-page .mobile-quick-intro h2 {
        font-size: 31px;
    }
}

@media (prefers-reduced-motion: reduce) {
    html {
        scroll-behavior: auto;
    }

    *,
    *::before,
    *::after {
        scroll-behavior: auto !important;
        animation-duration: 0.01ms !important;
        animation-iteration-count: 1 !important;
        transition-duration: 0.01ms !important;
    }

    .animate-in {
        transform: none;
        opacity: 1;
    }
}